by jmcinnis | Mar 2, 2011 | B. Research Techniques
You know little kids can be annoying (probably why I didn’t have any). . .not because they wet their pants and/or barf a lot, but because they ask a lot of questions”. . many of which we don’t know the answer to – it just IS!!! And what is the most popular question...
by jmcinnis | Dec 10, 2010 | A. Humor Writing
I gave my Finding the Funny in Communications keynote yesterday, and once again I had to point out to people that you don’t have to be “born funny” to add humor to your communications. So many times we’re waiting for “permission” to use humor. . .when in fact most...
by jmcinnis | Nov 17, 2010 | A. Humor Writing
So much of what we focus on in joke writing is the punch line, but one way to make a great punch line is coming up with a great set-up line. My first three tips for a great set-up line are to: Make it Short. Bill Cosby can go on forever and ever, but the rest of us...
by jmcinnis | Nov 10, 2010 | D. Appropriate Humor
All Women All Day! This week I got a chance to present my “Finding the Funny in Communications” program to a group consisting of all women! They were great! I do a lot of programs in which there are just women, or even just men, in the audience, and I usually never...
by jmcinnis | Oct 19, 2010 | B. Research Techniques
Have you ever watched a news show in which they’re interviewing a witness or maybe someone who was just in a disaster? The interviewer says a few words and then waits. The interviewee will then say a word or two, and the interviewer continues to wait. EVENTUALLY the...
