by jmcinnis | Mar 11, 2011 | A. Humor Writing
So you want to come up with a killer punch line for your joke? Ask the question – “what is the moral of this story” and/or use the starter phrase. . . “in other words.” As I’ve mentioned before, what you’re trying to do with humor is to say something without saying...
by jmcinnis | Feb 8, 2011 | A. Humor Writing
One of the funnest ways I create quick humor and really, really connect with the client, is to connect with their business. I just did a show for architects and engineers, and even though I know very little about what they do, I was still able to have some fun. What I...
by jmcinnis | Feb 5, 2011 | D. Appropriate Humor
9 People??? This week had I had the opportunity to be in front of a small group. . . 9 people. That’s NINE – single digit. . .no, I didn’t miss a zero. Before this, the smallest I’d spoken to was 12. . . a little bit of a drop from the 4400 people I was in front of...
by jmcinnis | Jan 17, 2011 | A. Humor Writing
In the previous blog, I mentioned putting together lists of the environment and then finding the ironies between things in the environment. For one group I realized that they were not getting raises and that they were having a mild winter.. .which lead to the joke “So...
by jmcinnis | Jan 12, 2011 | B. Research Techniques
When writing a joke, what you’re really trying to do . . . is to pull out the ironies – the contradictions – in the situation. Ironies are all around us, yet most people don’t pay attention to them. So make a list of the environment and anything else you know...
