by jmcinnis | Oct 4, 2013 | B. Research Techniques
One of the best research techniques I know of to find humor is to LISTEN. Because most people are so busy talking that they don’t listen to what’s going on around them! Here’s how I found humor just by listening this past week. The speaker...
by jmcinnis | Jun 28, 2013 | A. Humor Writing
Most comedians think of their comedy in “bits” like I’ve got the “kids bit” or the “animals bit.” We group similar jokes together so that all the jokes flow together perfectly. Comedians come about writing their bits differently. I am very good at writing separate...
by jmcinnis | Jun 7, 2013 | A. Humor Writing
The people in our health care industry are WONDERFUL! Last week I presented yet another humor keynote for a health care group, and they were fantastic! Not just because they laughed at my jokes, but because they do a job that I would NEVER have the patience to do; and...
by jmcinnis | Apr 23, 2013 | A. Humor Writing, B. Research Techniques
We don’t cost an arm and a leg, we just want your tows . . . is the ad I heard on the radio this week in Nebraska for, you guessed it, a towing company! I laughed out loud – sorta makes the whole towing process more palatable with a laugh. Okay, probably not, but...
by jmcinnis | Mar 1, 2013 | B. Research Techniques
Okay, it’s been a while since I’ve written in this blog. . I’ve been on the road with my comedy shows and humor keynotes running crazy – guess the humor marketing is working! I was last talking about using humor in your marketing by tying it to a funny item. And I...